"How have we grown and changed?"
Contributed by Sam Lai, Chief Marketing Officer
"It was great sitting next to you in English. Stay cool over the summer and don't ever change! xoxoxo"
Every year, there is a common concern that is voiced by our team members when begin our Mission, Vision, Values review process. If we love our company culture...why would we ever consider changing our values. They are, after all, at the core of how we treat each other.
"I love working at Green Canopy and I hope we never change!"
However, when I consider what it means to grow-up, I'm reminded of how thankful my wife is that I've changed since she met me. Angie and I were barely past puberty when we met at the University of Washington. At that time, one of my greatest talents was a smile and my signature wink. Seriously. The wink was the single greatest strength in my arsenal of babe-wooing skills. For some reason, the wink doesn't do much for Angie now when I come home to our family of 5. Fortunately, I've grown up just a little bit I've added dish washing to my tool belt. We haven't lost that loving feeling, but we've certainly grown up.
As for Green Canopy, we've grown up as a company too. We will remain focused on our mission to inspire resource efficiency. And many core values remain the same such as "authentic communication" and being "solutions focused." But how have we grown and changed? Below are some of the ways that are values are evolving at Green Canopy. In our MVV: Part 3 we will look at our final list of Values as well as how we have incorporated our shared values into our employee review process.
1. "If it ain't broken, break it!"
We started our company with a commitment to Innovation - While most builders exist only to make profit. Green Canopy exists to fulfill our mission...our profit allows us to continue our mission work.
We started using the EPS score developed in Portland to baseline our projects' annual modeled energy consumption before most people ever heard of an energy audit. Oops. I forgot, most people still don't know what it is! Innovation is already at the core of who we are and we won't forget it. Today we have shifted our focus away from innovation toward "Professional Mastery." The focus on systems and processes we've developed and continue to improve will allow us to build many more inspirational homes efficiently in multiple market areas...sounds innovative right?
In the past, this mantra was used to describe how we value each other beyond work. However, the words seemed to set our personal life at odds against our work. Most of us see our personal purpose lived out in the work that we get to do here at Green Canopy. The new verbiage will sound more like "Fostering Community at Work."
This value came from Daniel Pink and his exploration of Autonomy, Mastery & Purpose being a prime motivation for individuals to excel in their work. You can watch the TED talk here.
Autonomy is at the core of the most driven teams, and since this cultural orientation is pretty well set at Green Canopy – we are shifting our attention to the next level, Accountability! This takes into account how our individual work connects to the greater team.
In the grand scheme, an outsider will not notice too much of a change in the way we treat each other here at Green Canopy. Many of the atypical values you'd never expect to see at a construction company will remain intact. We will continue to stay lighthearted and have fun. We will continue to talk about our feelings. And good god yes, we value vulnerability! At the core of it, these values help us to communicate well, excel and to learn and grow quickly. We know we have a mission to accomplish and we have to grow past our comfort zone to do it.
Some days, I still wish that a simple wink is enough to be the hero. But my family is certainly better off with the fact that I've learned how to wash the dishes really, really, really well.
The Green Canopy blog is written by our CEO and Culture Curator, Aaron Fairchild, as well as our staff and a few very special guests.